How to start selling on trendyol?

Trendyol is the largest online marketplace in Turkey, which provides unique opportunities to sell products of different categories.

Online shopping has become popular among people in Turkey, and in 2024, Trendyol recorded more than 30 million active online shoppers and 400,000 sellers. Turkey is the 19th largest e-commerce market with a projected revenue of $26,884.9 million by 2024. This type of shopping has become an integral part of everyday life for consumers who value quality service. In Turkey, the growth in the number of online shoppers exceeds the global average and is more than 20% annually.

If you have decided to become a seller on Trendyol, it is important to follow certain steps to successfully launch your business on this platform. We will look at 5 simple steps that will help you start selling on Trendyol.

1. Research the market and determine what to sell on Trendyol

Before you start selling on Trendyol, it is important to analyze the market demand and determine what products will be in demand among customers. Research the popular product categories on the platform and choose the ones that match your interests and capabilities.

For example, if you want to sell bathing suits, but it's November, don't expect it to be a success. The same applies to products in which your level of competence is low - do not sell electronic scales, if you can not answer customers to basic questions about their work.

Read about which products are most popular in article by Restatos CEO Vadim

2. Finding suppliers to sell on Trendyol

Once you have identified the categories of items you want to sell on Trendyol, start looking for suppliers or manufacturers from whom you can purchase items. Go for reliable suppliers to ensure quality products and timely deliveries. The most popular sites to find suppliers from China are: 1688.com and alibaba.com.

Often items are slow to sell not because of poor products or low search engine status, but, specifically, because of a lack of regular deliveries.

3. Opening a store on Trendyol

o start selling on Trendyol, you need to register as a seller on the platform. Follow the instructions on the Trendyol website, fill in the required information about your business and confirm your account.It is worth noting that trendyol only works with Turkish legal entities and sole proprietorships.

4. Create beautiful product cards for Trendyol

Once you find products for sale, upload them to the Trendyol platform. Create attractive product descriptions, add quality photos, and list competitive prices to attract buyers' attention. Don't forget to answer questions and monitor reviews of your products to improve your reputation on the platform.

Card design is paramount to the success of your future trading. Read about the best ways to design your product card and make quality infographics in our next materials.

5. Marketing tools and analytics for Trendyol

Once you have successfully registered, you need to create a strategy to promote your products on the platform. Utilize Trendyol's internal marketing tools such as advertising campaigns and promotions to attract more customers. Pay attention to companies that offer analytics for marketplaces, such as Restatos(link), where you can find out keyword queries for your product category, price changes or the position of your product in relation to competitors.

Expert opinion from Vadim

By starting to sell on Trendyol with these 5 simple steps, you will be able to build a successful business and achieve significant results on this popular online platform. Increase your chances of success in selling on Trendyol.